Sarah GaffneyCreative Director/Principal, MIO
Hello MIO
Sarah is the founder of MIO and has shared her passion for smart creative and intelligent design with such clients as Bissinger’s Chocolates, Dean Foods, Tyson Foods, Inc., Campbell’s and Frito Lay. For the past 5 years she has been the Creative Director on top spirits brands including Grey Goose Vodka and Martini & Rossi, and she has participated in launching new brands such as Vanille Royale Cream Liqueur and Martini Sparkling Rose.
Her expertise is not only in strategic design communication; it also lies in incorporating online promotions and social media into traditional consumer promotions. The most notable project to date was developing an online global social network for bartenders for Grey Goose.
In her limited free time Sarah can be found gathering inspiration on travels with her nomadic husband and two sons.