New Recipe Videos for Idaho Spuds
How does a flavored spud get some mad love in a cluttered social space? Oooey, gooey, cheese-filled potato bombs, of course!
As part of Idaho Spuds’ social content strategy, we recommended recipe videos—not only because we love making videos, but we know that video works! The real challenge was making our videos stand out among the clutter. So duh, we added magic.
So, we teamed up with Food IQ to create these yummy recipe videos for Idaho Spuds! Each recipe was created for a specific Idaho Spuds mashed potato flavor. Obviously our favorite part was the taste testing.
Here are a couple of the finished videos. One for you campers and one for you tot-lovers and both for you mashed potato lovers. Stay tuned for more.